Education institutes like to suggest a grand, awe-inducing, world-changing future for their graduates. We wanted to challenge this idea of further education with Chisholm, as the majority of their students just want to get qualified and start doing what they love.
Small moments of impact affect people's lives just as much as the bigger ones. And with a Chisholm qualification, graduates can make a mark on their community for the better.
Our campaign highlights students learning their trade at Chisholm, before using their skills to impact their community in their career.
Art Director - Tayla Orr
Full credit list - https://campaignbrief.com/chisholm-institute-unveils-new-for-the-better-brand-platform-and-campaign-via-the-fuel-agency/